Fnatic Network Becomes First Esports Programme To Sustain Gender Balance
With esports advancing in rapid succession, the industry which thrives on its creativity and relies on personalities has yet to see both genders reach their maximum potential. Whilst the development of women esports events are quickly escalating, thanks to the likes of VALORANT Game Changers, their opportunities to thrive in an industry that needs their voice have previously been limited.
However, thanks to programmes like the Fnatic Network, female streamers, and competitors are finding ways to shine.
The Fnatic Network has now become the first programme in esports history to have sustained a 50/50 gender split for over a year.
Fnatic Boast 50/50 Split in Male/Female Content Creators
The organisation, best known for its involvement in Counter-Strike Global Offensive, League of Legends, and VALORANT, has now revealed that they have sustained an equal gender representation in their programmer for over a year, boasting over 50 upcoming streamers.
Speaking in a press release, Fnatic's Head of Creator Management, Soraya Sobh, said, "Our ambitions for the esports and gaming industry is to see a more diverse and inclusive audience on and off the screen. I believe this change must start from within, and education and development are key to creating this change.
"Our message to underrepresented, up and coming talent is clear: your career starts at Fnatic. Regardless of where creators end up, we’re here to give them the tools, training and development they need to succeed."
Fnatic Network Sees Average Of 150% Twitch Growth Per Streamer
Having 52 content creators on the books, the programme has seen their protégé's grow by an average of 150%, with the major success being Warzone streamer "Moonryde", whose streams have rocketed from 800 concurrent to a peak of 82,000.
Fnatic will now look to continue its diverse success by offering brand-building workshops, monthly Q&A sessions with Fnatic staff and coaches, and inclusion in Fnatic partnership campaigns.
The programme offers a three-tier progression route, with the top tier offering a monthly salary and a chance to be signed as a full-time Fnatic content creator once the programme runs its course.